wspace

Imagine walking around your local supermarket, strolling past the frozen meats section and then receiving a message on your phone, offering you a coupon to get 10% off your next purchase on steak. Sounds amazing right?! Who wouldn’t want to receive free coupons? But wait a minute…how on earth did they know? Is somebody stalking […]

There’s a new form of store on the Highstreet, but they’re not selling products, they’re selling start-ups’ exposure. You may or may not have heard of Kickstarter, but it’s a new platform which is dedicated to finding the latest and greatest products and putting them before the eyes of their potential audience. It’s about creating

Amazon has long been dominating the digital shoppersphere, causing many an established company to panic. Business owners are scrabbling to find new and innovative ways to attract and retain new customers in the hopes that they can compete. Just as all of the other search engines have to contend with the reflex response: “Hold on

The health & fitness industry has taken the world by storm in recent years, as more and more people are becoming conscious of how they look, and how fit they are. It’s a combination of vanity, fused with the desire to live a long, comfortable and healthy life. As such, gyms have been popping up

For many years’ experts have been swearing by the “fact” that retail is not long for this world, due to the ever-exponential rise in e-Commerce shopping. In this digital era more people are doing their shopping online and finding even less reason to venture to the “bricks & mortar” stores. With Nike by Melrose, that

Just when you think that nothing else can surprise you, you learn that Huggies are launching a new brand of “smart diaper” which uses a Bluetooth disk to notify parents when their babies have a “number one” or “number two”. Now, as farfetched and unnecessary as that might sound in the beginning, there are actually

The world of hospitality is evolving, what with the rise of Air BNB and hoteliers being faced with the ever-increasing challenge of attracting the younger generations. But what is it that the elusive & enigmatic Millennial desires in a hotel? And what can hotelier’s do to modernise their establishment without neglecting to cater for older