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80% of Clothing is Purchased in Store. Is That About to Change?

The digital revolution has brought many exciting changes to the way that retail works. The convenience of online shopping today is remarkable when compared with recent years. However, the one industry that has remained relatively unchanged, is the fashion industry. 80% of clothing is still purchased in store, as opposed to online. But why is …

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Survival Tactics for Department Stores: Nordstrom Experiments with ‘Click & Collect’ 

In this digital era, it’s getting harder and harder for retail stores to compete and stay afloat. More people are turning to online shopping as they strive for convenience & hassle-free solutions. This means that department stores will need to seriously innovate if they’re going to keep up! So, what can they do? Well, Nordstrom …

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Brave New Beacons

Imagine walking around your local supermarket, strolling past the frozen meats section and then receiving a message on your phone, offering you a coupon to get 10% off your next purchase on steak. Sounds amazing right?! Who wouldn’t want to receive free coupons? But wait a minute…how on earth did they know? Is somebody stalking …

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CVS investing in dental services to compete with e-commerce giants (Orthodontists aren’t smiling about it)

Amazon has long been dominating the digital shoppersphere, causing many an established company to panic. Business owners are scrabbling to find new and innovative ways to attract and retain new customers in the hopes that they can compete. Just as all of the other search engines have to contend with the reflex response: “Hold on …

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Smart Diapers: The internet of things is just getting started, kids

Just when you think that nothing else can surprise you, you learn that Huggies are launching a new brand of “smart diaper” which uses a Bluetooth disk to notify parents when their babies have a “number one” or “number two”. Now, as farfetched and unnecessary as that might sound in the beginning, there are actually …

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