Creator of the FreakShake™ from Canberra, Australia– Patissez selected Whitespace to help launch their first cafe in Bangkok. Whitespace reinterpreted the rustic style of the original cafe with an industrial simplicity; red brick, natural wood, concrete, exposed structure and warm lighting were used to create a casual, loft-like, feel. Focusing on Patissez’s in-trend target customers, Whitespace branding team brought to life the playful tone-of-voice and signature turquoise into the environmental graphics, signage and menus.
- Branding & Strategy
- Food & Beverage